Immortelle trend in perfumery 2025 – golden everlasting flower used in niche perfumes for its warm honeyed, herbal and amber notes symbolizing timeless beauty and nature revival
A Anastasia Novosad

Immortelle in 2025: The Note Defining Modern Perfumery

20 oct. 2025

Immortelle Note in 2025 : Modern Perfume Trend

Immortelle — the everlasting flower — remains one of perfumery’s most elusive muses and a rising immortelle perfume trend in modern niche perfumery. Its sun-drenched, bittersweet aroma conjures visions of wild Corsican hills, honeyed hayfields, and windswept herbs. Often described as warm, dry, and spicy, with hints of maple syrup, tobacco, curry, and straw, this golden note balances between comforting nostalgia and provocative sophistication. A true shape-shifter, immortelle can glow like afternoon sunlight in one fragrance or evoke resinous amber woods in another. It doesn’t simply blend, it transforms every composition it touches, wrapping surrounding notes in a radiant, honeyed haze. We will consider 3 perfumes with which you can discover this ingredient.

Immortelle Solaire Les Indemodables

Immortelle Solaire Les Indemodables: A Sunlit Symphony of French Niche Perfumery

Built around a full-spectrum immortelle extract, this perfume layers patchouli, hazelnut, and styrax. The opening glows with candied fruit and licorice, the heart introduces smoked leather and warm woods, while the base settles into resinous amber and earthy patchouli. This perfume feels best in spring, summer, and early autumn, especially on warm evenings when its sunlit and leathery facets can fully sing. The longevity strongly expects 6–8 hours with moderate sillage. Because of its warm dry signature, it suits those who appreciate bold, textured, somewhat niche fragrances: for both women and men (unisex leaning masculine) who like contrast and depth. 

 

Amouage Jubilation XXV Man Perfume

Jubilation XXV Man Amouage: The Majestic Immortelle of Amouage

This perfume blends incense, orchid, and dark fruit into a sophisticated oriental-woody structure. The opening glows with labdanum, incense, citrus, and berries; the heart introduces honeyed florals and smoky resins; the base settles into myrrh, opoponax, and oud. The result is resinous, deep, and noble — a modern classic within niche perfume 2025 discussions. Best for autumn and winter, it lasts over 8 hours with elegant projection. Ideal for confident wearers who love complexity and heritage, this Amouage masterpiece balances fruit, resins, and woods with refined restraint.

 

Dscvr me Éveilleur Perfume

Dscvr me Éveilleur: A Modern Marine Interpretation of Immortelle

It's a vibrant sea-breeze freshness touched by resinous warmth — airy, mineral, and luminous, with a salty, slightly herbal undercurrent that feels both serene and invigorating. At first, you feel a burst of citrus and cool green eucalyptus, brightening the air; then the salty aquatic accord and immortelle bring a mineral-coastal heart edged with resinous jasmine and mastic richness; finally, the ambrox, soft musks and oakmoss ground the fragrance in a warm, slightly misty woody-mossy ambered dry-down. Ideal for unisex, everyday wear, it lasts 5–7 hours and feels especially alive on bright coastal days. It’s perfect for those who like fresh but characterful scents: people of any gender who enjoy marine, resinous, aromatic profiles rather than pure citrus or heavy orientals. 

 

In 2025, immortelle will no longer be seen as a fleeting trend, but rather as a symbol of depth, identity, and unique scent. This wildflower's fragrance is unlike any other, offering modern perfumers the complexity, texture, and gender-neutral qualities they seek. As consumers seek to move beyond sugary gourmand fragrances, immortelle brings new emotions to the table. Its raw, radiant scent is unapologetically unique, loved for its ability to transform formulas with just a hint of its presence. In a market focused on authenticity, immortelle stands out as the perfect choice.

Stanislav's Expert opinions 

To choose a truly exceptional immortelle fragrance, start by evaluating how the immortelle is treated: is it dominant, acting as the heart of the composition, or textural, supporting with honeyed, herbaceous nuanceIn high-end compositions, immortelle is not just "sweet" - it should oscillate between different flavors and textures. For example, it can be warm and maple-like, or dry and herbal, or burnt and salty, or syrupy and sweet. That oscillation is a mark of expert blending. Pay close attention to pairing materials: immortelle thrives alongside labdanum, myrrh, lentisque, and tobacco. If paired only with vanilla or tonka, beware that’s usually a shortcut to mass appeal. Maceration and aging matter: fresh immortelle perfumes can smell raw or flat. Ask the seller about the release date or batch aging. Spray it once on paper, once on skin and walk away for four hours. The magic is in the drydown. Good immortelle should deepen, not fade. A cheap one will collapse into synthetic syrup.

FAQ

How is Jubilation XXV Man best used and on what occasions?

Because it is a rich, opulent fragrance, it is well suited for evening wear, special occasions, and cooler seasons, though some enjoy it year-round in moderate climates. Use it judiciously — 2 to 4 sprays is often more than sufficient, given its complexity and richness.

How long does DSCVR ME! last, and how strong is its projection?

DSCVR ME! is a bold but airy fragrance, the wear time is roughly 6 hours. Its trail is not too strong, but it is still noticeable, making it a versatile fragrance for both daytime and evening wear. 

Is Immortelle Solaire more suited for a particular season or time of day?

Immortelle Solaire leans toward a warm, sunny profile, evoking a summer midday, so it works beautifully for spring, summer, and early fall. However, its warm spice and woody undercurrents allow it to transition into cooler weather, especially on milder days or evenings. Because it isn’t aggressively heavy, it can also serve as a more refined daytime perfume.

Is Jubilation XXV Man worth blind-buying, or should I sample first?

Jubilation XXV Man because it’s a rich, complex scent with many facets that smells wonderful on someone else may evolve differently on your skin. Basenotes While it has a loyal following, we recommend trying a sample or decant first to see how it develops.

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